BITESP – International Experiential Tourism Exhibition

VI^ Edition – Bitesp 2023 – on 23 and 24 November


The Bitesp 2023 edition will take place on 23 and 24 November, with a hybrid mode, in fact the event will take place both in person and online on a digital platform.
The VI Edition of the event confirms itself as a reference event for experiential and sustainable tourism operators and for incoming specialists.

When we speak of the different types of Experiential Tourism, we cannot help but speak of Roots Tourism. For this Bitesp 2023 has planned a special dedicated to Roots Tourism, memorial trips dedicated to the descendants of Italian migrants, to make them travel to discover the land of their origins.

Two days of workshops in presentations, 23 to 24 november, with direct personal contact between the operators, ideal for promoting one’s offers and evaluating new commercial collaborations.
On the other hand, for operators who do not want to participate in the event in person, there is the possibility of participating in the online workshop on a digital platform, 28 november, from the comfort of their desk.

The focus of the event will be Experiential Tourism and Incoming Tourism, the perfect combination for the development of territories, while the special event will be Roots Tourism with trips dedicated to the discovery of Italian origins.

The collateral event of the event will be the “Italia Experience” promotion, an initiative aimed at promoting and enhancing tourism in the Italian territories. The event will take place through a contest organized on social channels that will involve all web users, inviting them to vote for the most interesting and engaging experience of the operators participating in Bitesp 2023. Details of the initiative

Bitesp 2023, from 23 to 24 November, includes 5 distinct sections:

1. Exhibition Area with pre-fitted stations to present and promote the tourist offers of the operators

2. Workshop Area in presence reserved for international Sellers and Buyers of experiential and incoming tourism, organized with pre-arranged appointments.

3. Online workshop on a digital platform with video conference meetings between buyers and sellers.

4. Roots Tourism, section dedicated to travel to discover the Italian origins and the excellence of Made in Italy.

5. Events Area – Storyliving Experience where seminars, meetings and training steps will take place.

Exhibition dedicated to the Experiential Tourism


Cultural Tourism – Food & Wine Tourism – Rural Tourism – Sport & Bike Tourism – Nature and Outdoor Tourism – Adventure Travel – Mice – Team Building – Wedding Destination – Romantic Tourism – Wellness Tourism – Spiritual Tourism – Craftsmanship Tourism – Shopping Tours – Themed Holidays – Seaside – Mountain – Lake – Tailor Made – Luxury Travel – Sustainable Tourism


Cultural Tourism

Art and culture
Cultural Events
Paths and Spirituality
Shopping Tour


Food and Wine

Wine tourism
Gastronomic itineraries
Typical products
Cooking courses


Sports Tourism

Cycling tourism
Active Vacation
Outdoor Sport


Sustainable Tourism

Sloww Tourism
Nature and Parks
Rural Tourism
Green tourism
Responsible Tourism


Seaside ​​Tourism

Beach Holiday
Nautical Sports
Fishing and Boat Trips
Sub, Sailing, Surf
Boat Rental


Mountain Tourism

Skiing and Winter Sports
Trekking and Excursions
Malghe and Refuges


Wellness Tourism

Thermal Tourism
Wellness Hotel
Medical Tourism


Luxury Travel

Luxury Experiences
Hotel Design
Turismo Romantico
Relais e Dimore Storiche
Wedding e Mice

Innovative business-oriented format


Bitesp 2023, was born from an innovative concept that goes far beyond the standard of traditional fairs, an event in attendance in Venice, able to respond to the new needs for the promo-marketing of experiential tourism and for the search for new commercial partnerships, with national operators. and international.

Overall, Bitesp 2023 provides for the following operational areas: Exhibition Area, Workshop Area, Events Area, Roots Tourism Area.

Workshop Area


Workshop between Buyers and Sellers which provides for an agenda of pre-arranged appointments, with the chosen operators, to evaluate new commercial partnerships. Details

Exhibition Area


Area where Exhibitors will be able to promote tourist offers and territories and will be able to schedule appointments by videoconference with visitors. .Details

Event Area


Bitesp 2023 provides a wide program of events dedicated to the development of experiential tourism with conferences, training steps, speeches, seminaries, etc.

Roots Tourism


Roots Tourism Area, dedicated to memory trips for our compatriots, sons of emigrants who live abroad and want to discover their Italian origins

Three Event dedicated to promotion and commercial development

Save the Date: November 23-24, 2023, Bitesp reference event for tour operators

Bitesp 2023 has a hybrid format to facilitate participation both for operators interested in the workshop in the presence, and for those who prefer to participate in the online workshop on a digital platform, from the comfort of their desk.

Participating in Bitesp 2023 as an Exhibitor means becoming a protagonist during the three days of the exhibition dedicated to the tourism business, where in the Exhibition Area, within the pre-fitted workstations, it will be possible to promote one’s tourist offers to visitors to the event and start networking activities for encourage new business collaborations.

Sellers participate in the Workshop in presence 23 and 24 november, with international Buyers through pre-arranged appointments, thanks to an online agenda that presents all participating operators with a technical sheet that shows the type of activity and commercial interest.

The Workshop on a digital platform 28 november, reserved for operators who do not want to participate in the event in person, provides for fixed appointments and meetings between buyers and sellers in a video conference, from the comfort of their desk.

International Buyers are carefully selected from the operators most interested in seeking commercial collaborations with Italian Sellers operating in the field of incoming and experiential tourism.

Thanks to its new format, Bitesp 2023 is the ideal event for 360 ° tourism promotion, an opportunity to contact national and international buyers, tour operators, the distribution network of travel agents, accommodation facilities, localities. and tourism consortia, experience providers, etc.

Participating as a visitor to Bitesp 2023 is an unmissable rendezvous, because it means getting in touch with the entire organized tourism supply chain, in an innovative context, entirely dedicated to expeditionary tourism, innovation and commercial development.

If it is impossible to carry out the event in person due to the pandemic, the event will take place on a digital platform and the meetings between operators will take place via video conference.

Why Participate – Reasons and Objectives


Meeting and Networking

Bitesp 2023 allows you to contact new operators, thanks to the various meeting opportunities, useful for starting new collaborations, networking and promoting the creation of professional networks. Networking is a very effective communication tool, especially for the search for new collaborations, because it allows the creation of new contacts with operators who favor business growth.


Search for Commercial Partners

The Workshop is aimed at meeting national and international Sellers and Buyers, interested in seeking new business partners, in the field of experiential and sustainable tourism. Thanks to the technical data sheets published in the specific agenda, it is possible to fix appointments only with operators who are on target with their own profile, optimizing time and meetings.


Promotion and Visibility

The presence in the Exhibition Area offers great visibility to Exhibitors to contact the thousands of operators who visit the event, with the ability to invite and make appointments with customers and suppliers, to present their offers. Furthermore, Exhibitors will have the opportunity to organize conferences and company speeches to present their tourist offers.