BITESP 2021 – International Experiential Tourism Exhibition

IV edition from 23 to 28 November 2021

The first event dedicated to Experiential Tourism on Digital Platform

Sponsorship by ENIT


Bitesp 2021 is the digital exhibition completely dedicated to experiential tourism and innovation; an important event for the promotion and commercial development of incoming and outgoing operators. Operators can participate in the event as Exhibitors, Sellers/Suppliers or Sponsors.

The event includes the following Areas:

>> Virtual Exhibition Area with virtual stands for exhibitors
>> Workshop Area reserved only for accredited operators (Buyer and Seller)
>> Event Area with over 50: meetings, seminars, training steps, company speeches.
>> Travel Experience Festival, a video contest dedicated to the promotion of experiential videos,

Bitesp 2021, will be held online on a web platform and there, the accomodations, travel agency and tour operators will be able to meet International Buyers, interested in finding new business partners, and lay the foundations for a fresh start in 2021.

This is an important and innovative format that projects us into the future of marketing and promotion of Experiential Tourism, thanks to a digital platform, easy to use and functional that allows live connections in videoconference and dialogues between Buyers, Sellers and visitors, providing to everyone the opportunity to meet and do business, saving additional travel costs.

Artes training and innovation partner


Media Partner

Digital Exhibition dedicated to the Experiential Tourim


Cultural Tourism – Food & Wine Tourism – Rural Tourism – Sport & Bike Tourism – Nature and Outdoor Tourism – Adventure Travel – Mice – Team Building – Wedding Destination – Romantic Tourism – Wellness Tourism – Spiritual Tourism – Craftsmanship Tourism – Shopping Tours – Themed Holidays – Seaside – Mountain – Lake – Tailor Made – Luxury Travel – Sustainable Tourism

Cultural Tourism


Food and Wine


Sports Tourism


Sustainable Tourism


Sea ​​Tourism


Mountain Tourism


Wellness Tourism


Luxury Travel


Areas of the Event

Workshop Area


Workshop between Buyers and Sellers which provides for an agenda of pre-arranged appointments, with the possibility of connecting visually in video conference with the chosen operators, to evaluate new commercial partnerships. Details

Exhibition Area


Virtual stands to promote experiential turism videos of exhibitors, advanced features and multimedia supports: logo, banner, video, photo gallery, connection with website, chat, social channels and information request form.Details

Video Contest


Travel Experience Festival, the video contest aimed at promoting experiential holidays; each operator will be able to present the video of their tourist offer which will then be voted on by social media users. Details

Event Area


Bitesp 2021 provides a rich program of events dedicated to the development of experiential tourism: conferences, training steps, speeches, etc., with important speakers who will illustrate the best marketing strategies.

How Bitesp 2021 Works

The online event about the Experiential Tourism will take place on a digital exhibition platform, organized in every detail and usable in a simple and functional way. To access, each operator or web user must sign in to connect with the PC or other device.

The user, entering the platform, will see an interactive map with all the indications to visit the five different areas of the event, the Virtual Exhibition Area, the Workshop Area, Event Area and Travel Experience Festival, a video contest.

As in a live fair, in this kind of exhibition area, exhibitors will have their virtual stand, meet visitors and promote their videos of tourist offers. Visitors can freely enter in the virtual stands and view the tourist proposals, with the support of multimedia with videos, photo galleries, request information and schedule live meetings. Thanks to the Contact Line service, Exhibitors will have the opportunity to organize their own Meetings Program with pre-set appointments via videoconference with the visitors of the event.

In to the online Workshop Area, Sellers will meet International Buyers, to find new partners and define commercial agreements about icoming and outgoing Experiential Tourism. The workshop is organized with an online agenda and fixed appointments.

In the Event Area, operators and web users will be able to participate in seminars, conferences and training steps dedicated to the issues of the development of Experiential Tourism.

Finally, the Travel Experience Festival, a video contest dedicated to the promotion of experiential videos, made on social media.

Why Participate – Reasons and Objectives

Generating Qualified Leads

The goal of our digital event is to provide a technological system that allows you to meet and do business in the field of Experiential Tourism in complete safety and offer a full and immersive digital experience, with a wider communicative potential than that of physical events.
The event on the web, will be able to generate qualified leads of operators. The possibility of contacts with new customers will be widened, widening the target audience and the market segment.
In addition, the digital event will extend the duration compared to the live event, increasing business opportunities and involving, in addition to operators in the sector, even private tourists which use the web.

Searching Partners

The Online Workshop is aimed at finding Buyers and International Tour Operators interested in new commercial partners in the field of incoming and outgoing Experiential Tourism. The placement of the event on the web, will increase the number of participants and this is the optimal solution for operators which do not have the opportunity to move due to previous commitments coinciding with the event.
Finally, the technological tools, in addition to having advanced communication potential, allow a higher level of interactivity between operators than live workshops because they multiply the opportunities for contact and networking for all stakeholders.

Promotion and Visibility

The Operators promotion is carried out thanks to the creation of personalized virtual stands with the possibility to promote videos and experiential package sinteract with visitors, through multimedia materials. Using the Contact Line Service, Exhibitors will be able to set up meetings with videoconference appointments with Visitors, to define commercial partnerships.
Visitors to the virtual exhibition area, will be able to view the description, the photogallery and  they can communicate by chat and send the form to request information. Thanks to the web, the event can contact thousands of users, unreachable with a live event; exhibitors will be able to attract visitors ensuring an immersive and engaging experience.